"How do I get likes on my Facebook page?" is a question I get a lot. Like if Facebook was a target group. It's not. It's a medium. It's a platform. It's a tool to reach your target group but not a target group in it self.
That means it depends on your target group how you get likes on Facebook. The methods to do it can vary greatly, based on your target group. So just like you try to realize what your target group is interested in before your engage in other marketing activity, you need to do exactly the same for Facebook. Try to realize what pictures your target group likes to see, what topics they like to discuss, what videos they like to watch, what info they like to share. That is what you need to know before you start engaging Facebook. So find something your target group will love to share on Facebook.
It's not about how many likes you get. It's all about who likes you.
Hjörtur
ps. speaking of which, would you like to like my Facebook page?
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