Karen is 26 year old, living in Denmark. Last Thursday she posted a video on YouTube where she was sitting with her 9 month old baby boy August. The reason she is posting the video is that she's looking for the baby's father, a tourist she met one night on the town in Copenhagen. You can watch the video here:
Karen has got a lot of support and the video has really taken off. When I saw it on Saturday morning it had gotten 350.000 views in only two days and Sunday afternoon the views had passed 600.000. People were supportive, hoping the pretty Danish girl would find the father of her child.
Some were skeptic, thinking this might be a teaser for something, a campaign against promiscuity, unprotected sex or something similar. But it wasn't a part of a campaign for anything like that.
A Danish newspaper revealed the true identity of Karen as Ditte, a 29 year old actress, and found the "father of the video" - VisitDenmark.com. I guess she's an example of Danish "accommodation". It has been very criticized in Denmark, but not for promoting promiscuity in Denmark or Denmark as a destination for one night stands and sex tourism, but for creating a "fake ad". "They shouldn't have lied and played with peoples feelings" they say. It was removed Sunday evening.
I can picture the brainstorming meeting when they came up with the idea:
"How the can we do something greater than Tourism Queensland did with "the best job in the world"?"
- "Well, that's easy. We'll just do "the best fuck in the world!"
Nice try :)
Hjörtur
This reminds me of the tequila campaign in 2007, "Tequila Confessions" that interviewed people on the street about things they had done under the influence of tequila. One guy allegedly fathered a child he had never seen in a one-night stand, and gave a video interview about it. It almost had to be fake. I blogged about this at http://bit.ly/63QbLZ. But the campaign apparently is continuing. Go figure.
Posted by: Steve "@PodcastSteve" Lubetkin | January 10, 2010 at 04:22 PM