This is new here on the Marketing Safari, starting last Sunday - The Catch of The Week. Each Sunday I'm going to post links to the most interesting articles I've come across that week. Most of them are found via Twitter, Sphinn or my reader. Hope you like it.
SEO and Social Media Catch
Lid writes about Telstra's BigPond team on Twitter - and how they fail. A good case study about how not to Twit as a company.
Ian Lurie writes a very handy guide on landing page optimization on his blog Conversation Marketing
If you're going to SMX East this week, you might like to check out Streko's survival guide to NY. I don't care if you've been to NY or even lived in NY, you should read this guide anyway.
If you're not going to SMX East this week, you might like to check out Streko's guestwhoring on Sugarrae's blog from last spring, when he didn't get to attend. Some great advice on how to be there with out being there.
The big news in the blogosphere this week is the Bankoholic blog which got sold for $15 million. Yep, a one man's blog that got sold for 15 million US dollars. Guess who's laughing now on Wall Street - the blogosphere :) Graham Jones has got some interesting thoughts and lessons we can learn from that.
The Wild Catch
(other stuff than marketing that I still find interesting and worth sharing)
Last week I told you about the narcissists on Facebook. Graham Jones, the Internet Psychologist, writes more on the subject, a much easier reading than that other thing.
Happy reading
Hjörtur
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